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Your business identity needs to be a conscious choice based upon what kind of company you have and who your target market is. While the guy dressed as the statue of liberty on the street corner may work for some, most likely your company needs branding that creates customer trust. A timeless logo, business cards, brochures, and signage are priorities for our clients. We’d love to help you set up an email marketing campaign, or come up with a custom promo item, but it’s not really about skywriting and keychains.
- Logos and business cards
Just as your company has a name, it should have some sort of logo. Logos vary widely throughout industries, from intricate illustrations to simple text treatments. For us, client logo designs are the most basic of building blocks when establishing a client’s brand identity. We work with existing logos, but also help clients who want a current design that communicates their message, reinforces their brand, and reiterates that they have a well-run organization. Before the launch of a shiny new website, it is a good idea to tighten up logo designs and make sure they look fresh and
current. Many times logos make a first impression, so it should always enhance your company image, convey an attitude, and even legitimize your web presence. Of course, you will want business cards, letterhead and envelopes that show off your company logo – but you knew that. - Presentation folders
Sales representatives need professional print pieces for those introductory meetings. In some industries, a presentation folder and sales sheets will act as an extension of your website content. It is critical to your company image and branding to deliver a message consistent with your website.
Brochures
A brochure might be the perfect print piece for your needs. As a condensed version of the content being delivered through your website, brochures serve as the live takeaway for sales and marketing calls, live events, fairs, referrals, POS counters and even waiting rooms.
Postcards
Direct mail campaigns are still very successful marketing tools. When paired with a promotion, postcards provide trackable new business leads. Using postcards to promote an event can reinforce an online offer or invitation and be easily shared with other potential customers.- Banners and posters
Though not right for every company, sometimes it takes a larger than life print piece to get your message across. From tabletop posters at trade shows and formal meetings to roadside banners announcing your special event, we build pieces that reinforce the message and look of your website.